Turkey’s first effect paint manufacturer with 100 percent domestic capital San Deco, its activities in the chemical industry began in 1965.

“Journey Initiated with Lime “

The roots of San Deco were planted in 1965 with the visionary perspective and courage of its founder, Ziya Odabaş. The early period of the company, shaped by a focus on industrial lime production, witnessed an expanding scope over time due to its innovative approach. Evolving with adaptability, the company transitioned into powder coating production, showcasing its ability to swiftly adapt to technological and sectoral developments. Subsequently, with the transformation to water-based liquid paint production, San Deco achieved a more contemporary and diverse product portfolio.

“Venturing into Foreign Markets and Embracing Decorative Effect Paints”

In the 1990s, aiming to reach global markets, San Deco established an export unit and embraced new visions. A strategic revision of the product portfolio led the company to focus on decorative effect paints and coatings, placing San Deco in a distinguished position within the competitive landscape.

The pivotal force behind this renewal was the inclusion of second-generation family members. San Deco embarked on a journey towards global recognition and branding with a new vision, resulting in a series of improvements while expanding its reach to a broader audience.

“Sustainable Innovation: Architectural Paint and Eco-Friendly Solutions”

 

The strengthening of the San Deco brand and the inception of design-focused innovative ideas for the paint and architectural world commenced in this new era. Guided by the philosophy of a “Common Future,” the company embraced advanced technology integration, directing its growth and production towards a process centered on humanity and the environment. Adhering to national and international environmental and production standards, San Deco adopted a comprehensive Integrated Management System compliant with ISO 9001:2015 Quality, ISO 14001:2015 Environment, ISO 45001:2018 Occupational Health and Safety standards. Continuously striving for improvement, the company established the ISO 27001:2017 system.

Known for its production of environmentally friendly paints and coatings, San Deco has become an industry leader with the introduction of value-added products through new facilities and R&D investments.

“A Global Success Story: San Deco’s Journey and Industry Leadership”

 

As a result of years of dedicated and steady efforts, San Deco has become a leader in the field of effect paint in Turkey and one of the leading global brands.

Providing comprehensive services with ‘concept’ dealerships nationwide, San Deco has established a broad global presence with dealerships and distributors in over 50 countries, including the United States, the United Kingdom, Japan, France, and Germany. This success reflects San Deco’s impressive performance in achieving recognition and customer satisfaction on both national and international levels.

“Global Expansion: Strategic Investments and Growth Steps in the United States and the United Kingdom”

 

In 2021, San Deco continued its growth with the opening of a warehouse and showroom in the United States, reaching nationwide with dealerships, while taking its first step towards more effective operations in the region with the opening of a warehouse in the United Kingdom in 2023.

The international leadership journey of San Deco, inspired by its roots, continues with confidence.

“San Deco Design Academy: A Creative Journey into the Soul of Space with Color and Textures”

 

Established in 2017 to introduce the unlimited world of decorative effect paints and train competent practitioners, the San Deco Design Academy amalgamates education and design concepts. Serving as a significant milestone, the academy provides a high-quality education platform for the industry, focusing on the captivating world of color, textures, and space. Strengthening design skills and inspiring creative applications, the academy contributes to the development of industry professionals equipped with an innovative design understanding, reflecting San Deco’s vision for the sector.

 

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Elena Adams investor

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John smith intern

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Katja Anderson senior architect

Meet our Architects:
Jacob and Maria

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Robert Jhonson

ceo / architect

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Aida Betul

Main Contractor

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Rebecca Wales

architect

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Jasmin Dorothy

product designer

Producing hobby paints, functional paints and water-based interior and exterior paints as well as effect paint, San Deco works with the San Deco Design Academy, which was established to contribute to the growth and employment of the Turkish paint industry, to support the development of sectoral training, qualified masters and the development of innovative architects.

 

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